Meet Lori

Lori

Lori Goto

Founder

Get to Know Me

Since 2006, top producer Lori Goto has been a trusted partner to hundreds of buyers and sellers in the growing Austin metro area. As she facilitates her clients’ exciting real estate ventures, Lori’s kindness, patience, and perseverance support each distinct relationship, creating a solid foundation for success in Austin’s competitive market.
 
Born and raised in Honolulu, Hawaii, Lori embodies the balanced, collaborative energy of the aloha spirit. Through her calm and direct demeanor, she creates a relaxed and fluid atmosphere that immediately puts people at ease. Her vast industry knowledge is matched by her emotional instincts and flawless communication style, which she customizes to each client’s preference. Lori knows that a home is the largest investment most of her clients will make, and her objective is to help them make decisions that maximize their investments — now and in the future.
 
Lori’s expertise has consistently earned her many awards, including Platinum Top 50 REALTOR® and Texas Monthly Five-Star Professional. Lori pioneers efficient solutions that overcome any obstacle, putting her extensive talents and resources into action on her clients’ behalf. Though she works to balance what’s important to all parties involved in a transaction, she never backs away from using her fierce negotiation skills to ensure her clients achieve their ultimate goals. 
 
Along with a list of extensive accolades and accomplishments, among them, being featured on HGTV’s “My First Place,” Lori has been a proud Texas resident since 1989. She loves living in Austin with her husband, David, and is thrilled to continue to support her clients with Encore Real Estate.
 
AWARDS
 
  • Five Star Professional Award Winner — 2011 to 2017, 2019, 2020, 2021
  • Asian Real Estate Association of America (AREAA) A-List — 2019 
  • Diamond Club $10M+ Top Producer — 2020
  • Sapphire Circle Top Producer — 2018, 2019 
  • 10-Year Legend — 2020
  • Platinum Top 500 REALTORS® — 2019
  • Platinum Top 50 REALTORS® Winner — 2011, 2013, 2014
  • Platinum Top 50 REALTORS® Finalist — 2011 to 2019
CERTIFICATIONS AND DESIGNATIONS 
 
  • Accredited Buyer’s Representative (ABR®)
  • Certified Luxury Home Marketing Specialist™ (CLHMS)
  • Certified International Property Specialist (CIPS)
  • Certified Negotiation Expert (CNE)
  • Certified New Home Specialist™ (CNHS)
  • Certified Residential Specialist (CRS)
  • e-PRO®
  • GREEN 
  • At Home With Diversity®
  • Residential Construction Certified (RCC)
  • Homeward Certified
2010 Ploverville house
Taylor
Seller
Cayge C.
Collette A.
Dana R. & Denise D.
What My Clients Say
We have bought and sold several homes with Lori and it has always been easy for us as her clients. She does all the hard work and makes things happen. Great responsiveness and communication. Very knowledgeable about the market. Always a pleasure to work with.

— 2010 Ploverville house | Buyer & Seller

What My Clients Say
Lori has handled our real estate deal again in the most professional and wonderful way. I have closed the sale of my house today largely because of her knowledge, experience and compassion. Thank you Lori!

— Taylor | Seller

What My Clients Say
From start to finish, Lori Goto is simply the best! It was a privilege to work with her on the sale of my house. Her professionalism is top notch and recommended highly. Before anyone considers a Realtor®, consider Lori above all.

— Seller

What My Clients Say
We have been working with Lori Goto of Realty Austin for years and cannot recommend her more highly. She helped sell my condo several years ago and was successful in selling ours before any of the other ones that were listed at the time in that community. More recently she helped us find our first investment property, which we just closed on this week. In both cases Lori was professional, promptly answer...

— Cayge C. | Buyer & Seller

What My Clients Say
We had a great experience with Lori Goto at Realty Austin! We started working with her about two years before we could finally make the move to Lakeway. Lori was always there for us. She was knowledgeable, diligent, patient, experienced and responsive to any and all questions. We searched in excess of 45 homes. Lori’s gentle nature and sense of humor were delightful to work with! I would highly recommend...

— Collette A. | Buyer

What My Clients Say
This is our fourth transaction with Lori as our agent, the first one being in 2013. As usual, her service was excellent. We are disappointed that, should we need an agent in the future, we cannot call on Lori, since we have moved to a different state entirely. We would recommend Lori’s warm and professional expertise to anyone needing real estate services.

— Dana R. & Denise D. | Buyer | Seller

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Contact Details

Encore Real Estate

(512) 461-1577
[email protected]



7500 Rialto Blvd., Oak Hill, Ste. 250

Austin, TX 78735